Media & Publication
Entering its second decade in the IHT industry, PT Aroma Tobacco International (ATI) has solidified its position through the expansion of its factory focused on the production of hand-rolled kretek cigarettes (SKT) in Tanggulrejo Village, Magelang Regency, Central Java.
The cigarette market in 2024 is buzzing with bold flavors, and PT Aroma Tobacco Indonesia (PT ATI) is making its mark with the launch of Aroma Royal Fusion. Officially introduced on September 20, this fruity innovation combines fresh taste with odorless stain technology—designed for smokers who want more than just the ordinary. Backed by PT Niaga Nusa Abadi’s creative marketing and wide distribution, Aroma Royal Fusion is set to capture attention and win over flavor-seeking consumers across the country.
Since its founding on October 17, 2006, PT Aroma Tobacco Indonesia (PT ATI) has grown into one of the nation’s leading tobacco product producers. Marking its 18th anniversary in 2024, the Kudus-based company celebrated with a private gathering of employees, business partners, and community figures. The event highlighted gratitude for years of support, appreciation for employee dedication, and PT ATI’s commitment to continued innovation, collaboration, and positive contributions to society and the environment.